Some passions go beyond time – a sweet safekeep for a priceless tradition.
Some passions go beyond time – a sweet safekeep for a priceless tradition
Our company has made the history
of Italian gelato industry, never
once making concessions on
the values in which we believe.
Our principles are, and always
have been, quality, artisanship,
and tradition – ideals that every day
guide our hands in the creation
of our unique and valuable products.
As a company, we aspire to create
products that can make our workers
feel proud members of the “la Preferita”
family. Today, our philosophy,
our artisanship, and our ambitions
have a new image, expressing the elegance,
the beauty, and the values embedded
in our identity, fully channelling
the spirit of being part of our family.
“la Preferita” was established in 1955
as a company specialising in the art of
roasting and processing dry fruits such
as hazelnuts, pistachios and almonds,
the very products that make Italy’s
confectionery tradition unique.
Over the years, we have been at the side
of generations of gelato-makers, and with
their help we have expanded our product
range, always staying true to our principles
– quality, artisanship and natural products
–, never once compromising or looking
for easy shortcuts. Step into the world of
“la Preferita” and let yourself be carried
away by authentic old-time emotions.